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Business Starter

A free practical resource to help Australian small businesses prepare for a professional website.

Use the guidance below to organise the information, content, assets and account access a website project may need. It is not a test, and there is no minimum score you need to achieve before you can build a website.

Start with the business essentials

Be clear about your business name, what you do, who you help, where you operate and how customers should contact you. Check the registrations, licences and professional advice relevant to your circumstances, and keep your public business details consistent.

Plan what the website needs to do

Define the website’s main goal, the action you want visitors to take and the pages you are likely to need. A simple service website may only need Home, About, Services and Contact, while other businesses may need FAQs, locations, a portfolio or additional functionality.

Prepare your content and assets

Gather factual business information, service descriptions, common questions, your best-quality logo files and suitable photographs or other media. Check that you own or have permission to use important assets. Something found online is not automatically free to use.

Check ownership, privacy and security

Know who controls your domain, hosting, business email, Google services and other important accounts. Use strong unique passwords and MFA where available, but never put passwords into a readiness checklist or ordinary project document. Consider what personal information the website will collect and whether additional privacy, consumer, industry or child-safety requirements may apply.

Get the full readiness checklist

The full 7-page Business & Website Readiness Checklist gives you a printable self-assessment covering business basics, branding, domain and email, content, intellectual property, privacy, account ownership, security and useful Australian resources. Enter your email so DDZM can send you the checklist. Marketing updates are optional and are not required to receive it.

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Useful official Australian resources

For current information, check the relevant authority: business.gov.au, Australian Business Register, ASIC, ATO, ABLIS, IP Australia, ACCC, OAIC, ACMA and the eSafety Commissioner.

Ready to discuss your website?

If you have worked through the basics and want to talk about your website, book a free 30-minute call with DDZM.